Golden Trace
Golden Trace is an app that shows you not just what people thought of a film, but what they felt. Capture your reaction to any film, compare it with friends and share it with the world. It is a new way to review what we watch, built to bring people together through shared storytelling.
Posted: 05 November 2026
Founder and CEO - Dr Zarrin Morgan
Cardiologist and film producer. Zarrin holds a PhD from Imperial College London and founded Fresh Heart Project, a health storytelling platform. She leads product, research and fundraising. Dr Zain Shaikh: Technical Lead. Machine learning scientist with a PhD in Mathematics from the University of Aberdeen and an MMath from the University of Oxford. Zain leads the technical development of the app. Dr Aziz Shaikh: Chief Operating Officer. Founder and Director of UniversalSoft Ltd, with more than 25 years in the IT industry and a PhD in Statistics. Aziz is a Chartered IT Practitioner and a specialist in biometric systems. He advises on operations and app strategy. Nigel Morgan: Head of Film Strategy. Director, writer and video producer (nigelmorganfilm.com). Nigel co-founded Cameo Launch and leads film partnerships, content and audience building for Golden Trace.
