MIXD Reality Ltd
MIXD Reality is an award-winning immersive technology company reimagining how people experience stories. We create inclusive augmented reality experiences across publishing, education and culture, blending physical and digital storytelling to make experiences more engaging, accessible and meaningful.
Posted: 05 November 2026
MIXD Reality is an award-winning immersive technology company creating inclusive augmented reality experiences across publishing, education and culture. Founded by Pamela Aculey, MIXD Reality combines physical storytelling with interactive digital experiences to make content more engaging, accessible and meaningful for a wider range of audiences. Its work includes Buster Finds His Beat an award-winning children’s book with optional augmented reality features designed to give children different ways to engage with a story. Children can read the book traditionally or use the optional MIXD Reality app to unlock narration, animation and interactive AR elements from selected pages.
Beyond children’s publishing, MIXD Reality is developing immersive cultural storytelling through CAPTUAR, an augmented reality experience that brings overlooked historical figures and their stories into physical spaces through 360-degree digital environments. The company’s wider ambition is to help reshape how stories are created, experienced and accessed by combining storytelling, design and immersive technology in ways that prioritise inclusion from the outset. MIXD Reality works across creative technology, publishing, education and cultural heritage, collaborating with organisations, educators, researchers and industry partners to explore new ways of connecting audiences with stories. The company has received recognition across technology, innovation and entrepreneurship, including awards for Tech for Good and innovation, and has participated in leading creative technology programmes supporting the development of immersive and inclusive storytelling.
Pamela Aculey - Founder and CEO
Pamela Aculey is the founder and CEO of MIXD Reality, an award-winning author, entrepreneur and speaker working at the intersection of storytelling, immersive technology and inclusive design. As an autistic and ADHD founder, Pamela brings lived experience to the development of more accessible and inclusive creative experiences. She created Buster Finds His Beat, an award-winning children’s book enhanced with augmented reality, and leads immersive projects including CAPTUAR, spanning publishing, education, culture and creative technology.
Alex Kosminsky Co-Founder and CCTO
